SEO Case Study
Space Landscape Designs
Client: Space Landscape Designs
Industry: Landscape Designers
Location: Sydney NSW
Website: spacedesigns.com.au
Services Delivered:
- Ongoing SEO
- Website development
- Web hosting
- Website maintenance
SEO Campaign Launched: January 2018
224% Increase Organic Traffic
How We Started
When Space Landscape Designs director Jason Elboz approached us in 2018, Space was already a success story in the Sydney landscape design industry.
Since 2002, they had built a reputation as one of Sydney’s top landscape architects, winning awards and creating stunning garden projects.
But they had a challenge.
Their online presence sucked! It just didn’t match their real-world design excellence.
The Challenge
Despite their great rep – and 16-year track record in high-end landscape design, Space faced several online hurdles:
- Their beautiful work wasn’t getting enough visibility online
- Potential clients couldn’t easily find them through Google
- Their website traffic didn’t reflect the industry’s potential
- Their online presence didn’t match their premium brand status
The Strategy
We knew that marketing luxury landscape design services needed a special approach. We have been doing it for years!
Here’s how we helped Space connect with their ideal clients:
Understanding Their Market
We drew on our already substantial research of Sydney’s high-end landscaping market and how homeowners search for landscape services:
- Looked at current luxury property market trends
- Deeply analyzed competitors
- Reviewed all primary, secondary and long-tail keywords
Finding the Right Keywords
We went where the search traffic + intent is. ie: People looking to engage a landscape designer in Sydney.
- “Landscape Design Sydney”
- “Landscape Designers Sydney”
- “Landscape Architects Sydney”
These keywords needed to bring in clients looking for premium landscape design services, not just basic landscaping.
Technical SEO Fixes
We improved their website to match their design standards:
- Enhanced image loading for their portfolio
- Made sure their website worked beautifully on all devices
- Audited navigation and linking issues
- Improved project showcase features and UX
Quality Content
We developed content that reflected their expertise:
- Detailed project case studies
- Design philosophy articles
- Award-winning project features
- Expert design insights
- Luxury landscaping trends
Organic Results
Since January 2018, the improvements have been substantial:
Traffic Growth
A 224% increase in organic traffic – more than triple the number of potential clients finding them through Google.
Search Visibility
Their rankings improved dramatically:
- “Landscape Design Sydney”: From #40 to #1
- “Landscape Designers Sydney”: From #33 to #1
- “Landscape Architects Sydney”: From #50 to #1
Now, 87% of their key search terms appear on Google’s first page, making them highly visible to potential clients.
Client Testimonial
Here’s what Jason Elboz, Director at Space Landscape Designs, shared about our work:
“SEO Perth Experts have handled our SEO work since January 2018. We have been very happy with the professional services that have been provided to us. Would highly recommend this SEO company.”
Jason Elboz / Director
Ongoing SEO
Continuation of refinement and enhancement of their digital assets:
01
Portfolio Optimisation
Showcasing new award-winning projectsImproving project photography presentationAdding detailed project descriptions
02
Market Leadership
Highlighting industry awardsSharing design expertiseFeaturing innovative projects
03
Client Experience
Streamlining inquiry processEnhancing project galleriesAdding client testimonials
Beyond SEO Rankings
This project shows how SEO done correctly can help premium service providers reach the right clients.
Space Landscape Designs already had the talent, reputation, and track record.
We helped make sure that potential clients could find them easily online.
Our success demonstrates that in luxury services, digital presence matters just as much as real-world reputation.
By making Space Landscape Designs more visible online, we’ve helped them connect with more clients who value their high-end design expertise.
The numbers tell just part of the story.
The real success is in helping an award-winning design firm reach more clients who appreciate their work.
Every improvement in rankings or traffic means another potential client finding the right designer for their premium landscape project.